K: Roddy Kane

Roddy Kane Marketing Consultancy

Roddy has over 30 years' experience of senior management and director level involvement in the provision of marketing and marketing communications services to a broad spread of consumer and trade-focused industries, from small, privately-owned companies, to large blue-chip multinationals (full details at www.rkmc.co.uk).

Roddy has particular experience of the food and drink sectors and OTC pharmaceuticals.

Expertise:

  • Strategic Marketing Planning
  • New Business Development
  • Corporate Image Development
  • New Product Development
  • Communications Strategy Development
  • Market Research
  • Press & Public Relations
  • Marketing Communications: design, planning and implementation

Knowledge:

  • Alcohol marketing - spirits, beers and wines
  • Food and alcohol regulations: advertising & marketing
  • Functional foods & health claims

 

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Expertise area

Communications strategy development

Corporate image development

Market research

Marketing communications

New product development

Press & public relations

Strategic marketing planning

Advertising

Company (as employee)

Brockie Haslam & Allon

Everetts

Marwood Kane

Pincus Vidler Arthur Fitzgerald

Roose & Partners

Sharp McManus

The Allon Partnership

Contact Details

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